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MKTG : marketing /

Lamb, Charles W.

MKTG : marketing / [Charles W. Lamb, Joseph F. Hair, Carl McDaniel]. - Edición del estudiante. - México, D.F : Cengage Learning, 2013. - xiv, 386, [20] páginas : ilustración

Incluye referencias bibliográficas. D. Cengage

ISBN: 9786075190440 190.00

Subjects--Index Terms: Mercadeo

Dewey Class. No.: 659.827 / L22

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